Today, shopping in a physical store is no longer just about necessity; it’s about the customer experience. Faced with competition from e-commerce, supermarkets and retail stores must tackle a major challenge: eliminating the friction points that cause consumer stress. Studies show that in-store stress (crowded aisles, inadequate equipment, long queues) is the primary barrier to purchasing and significantly reduces the time spent in aisles. Conversely, a seamless layout and well-designed...

When travelling from one supermarket to another across Europe, one detail quickly stands out: shopping baskets are not the same everywhere. In the United Kingdom — at Waitrose, Tesco or Asda — metal wire baskets are still very common. Meanwhile, on the continent, in chains such as Carrefour, Auchan or Leclerc , plastic baskets have dominated for years. So why this difference? Is it simply a matter of habit, cost, or Retail culture? Cart City offers a brief analysis of this distinction,...

We often think of a shopping trolley as a simple logistical tool in a store. But several studies confirm this: the type and size of the...